The three day conference will bring together an international audience of wine tour providers and the wineries seeking to host them. In addition to conference sessions on Portugal as a wine and culinary destination, there will be presentations on wines from other regions, and a full slate of marketing seminars designed to help attendees get the most out of their tour programs and offers incorporating the tools of social media.
I will be speaking at the conference in a seminar called Beyond the Brochure—Blogging with Personality and Content that Connects. My talk will explain the joys of incorporating narrative elements using text and video. There will be seminars and talks on a huge array of topics and you can see them all by downloading the IWTC 2011 app. That’s right, there’s an app for that. Pretty cool, huh? You can find it in the app store by searching IWTC 2011.
I’ll also be joining the Blogger/Media Press trip to the Minho and Douro wine regions, and I am beyond excited to visit these areas. I can’t wait to delve into the many aspects of Port and visit Vinho Verde country. I know press trips can be overwhelming, but this one promises to be packed with absolutely everything I would have chosen for myself, including historical lodging in Pousadas and dining in acclaimed restaurants of the region. You can find links to the Pre-conference program here.
I’m especially happy that the press tour will take us to Quevedo Winery in São João da Pesqueira. I’ve been planning to visit Oscar Quevedo’s winery ever since I met him two years ago at the Wine Bloggers Conference in Santa Rosa, California. I’m also looking forward to meeting the other participants and celebrating my birthday in style along the way. (Oh yeah, did I mention it will be my birthday while I’m there?)
But if you can’t make it in person, stay tuned-- I’ll be blogging and tweeting all about it in just a few weeks.
I am insanely jealous. Have a great time and look forward to reading about your experience.
ReplyDeleteThis timely for me. My wife and I are virtually visiting this week. We have been doing a Wine Region blog project. Several times a month we research a country or wine region and make a meal paired with wine from the place. This week is Portugal!
ReplyDeleteI can't wait to here the stories from the trip.
Jason
Can't wait to see you there. We'll keep a seat on the bus warm for ya'!
ReplyDeleteOnly 9 more days!! You lucky girl. A published writer AND a seminar speaker. Have them pay you in Port. Can't wait to see the pictures. Say hello to Oscar for me too.
ReplyDeleteThanks George, Jason and Kerry. I hope to have some good stories to tell. And Jason...I'll see you on the bus!
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